2006
(30/03/2006) AXA Targets Mortgage Market With Protection Proposition
AXA has announced that it is to launch a marketing campaign to raise awareness of its portfolio of Protection products across the mortgage broker market.
The campaign will involve targeted advertising in specialist mortgage broker magazines, direct mail campaigns and web advertising.
Iain Mallon, Head of Protection and e-Commerce said,
"We believe that the AXA Protection Account offers the flexibility to fit the need of every mortgage broker and compliments the mortgage sales process."
He continued, "The AXA Protection Account has been designed specifically with mortgages in mind, we can help Advisers quote, apply and get clients covered in one simple process in less time and with less hassle."
The key benefits of the Protection account include a flexible Point of Sale system that gives Advisers the ability to complete 5 quotes simultaneously and alter variables in front of the client such as the length of term, amount of cover and monthly payment to meet client affordability.
An extensive range of life and general insurance covers is available to help create the perfect mortgage package. The quality of AXA Protection Account products have recently been recognised with 5 star Defaqto ratings for 3 of our covers; Level Term with Critical Illness, Decreasing Term with Critical Illness and Income Protection."
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About AXA
AXA is a world leader in financial protection. AXA's operations are diverse with major operations in Western Europe, North America and the Asia/Pacific area. AXA employs 120,000 staff and tied agents and, as of 31 December 2005, had € 1,064 billion in assets under management. AXA reported total IFRS revenues of € 72 billion and IFRS underlying earnings of € 3,258 million for the full year 2005. Our previous company performance is not a guide to how we may perform in the future.
AXA ordinary shares are listed on the Paris Stock Exchange; AXA American Depositary Shares (ADSs) are listed on the NYSE under the ticker symbol AXA.