AXA and Liverpool FC
The Official Training Partner of Liverpool FC
We know that feeling confident, both on and off the pitch, starts with preparation. Which is why we’re proud to be the Offical Global Training Partner of Liverpool FC. From the world-class facilities at the AXA Training Centre and AXA Melwood to the thunderous roars of Anfield, our partnership is a testament to the power of belief, teamwork, and dedication.
Get a peek inside life at LFC with AXA Player Portraits
Have you ever wondered about the off-field friendship between football BFFs Florian Wirtz and Jeremie Frimpong, the back story to that Dominik Szoboszlai free kick or how Tash Dowie felt about being the first female player to play in a Liverpool FC Legends match?
Watch AXA Player Portraits on YouTube to find out all this and more.
Stay Fan Fit with our LFC Competitions
It’s not just the team that gets our support. For the 12th man, we keep the fans fit with prizes like match tickets, signed merch, opportunities to tour the AXA Training Centre, mascot experiences and more!
Check out our recent winners
- Neil and Jason each won 2x LFC Legends Match Tickets
- David won a Junior Buddy Mascot Experience for Eva at the LFC Legends Charity Match on Instagram
- Nadine and Joanne won two tickets to LFC v Everton on TikTok
- Terri and her daughter Nancy won 2x Tickets to LFCW v Everton on Instagram
Could your name be up here next?
Follow us to for chances to win:
Neil at the LFC Legends Match
Eva at her Buddy Mascot Experience
Nadine at the LFC v Everton game
Nancy at the LFCW v Everton game
Supporting the community with LFC Foundation
As part of our ongoing relationship with LFC, we also support the LFC Foundation in their efforts to create life changing opportunities for children and young people. We've been proud to sponsor the annual LFC Legends Match, with all proceeds from the event going towards the LFC Foundation.
Watch the full episode of AXA Player Portraits with John Barnes and Jason McAteer to find out more about the brilliant work that the LFC Foundation do — plus the story behind those cream suits and what Jason McAteer’s favourite ever John Barnes moment is.
Come and see us in the fan zone
If you're ever at Anfield on match day, come and take a photo with your favourite players at the AXA Photobooth in the Anfield Road Fan Zone! Choose your players, take the photo, and make sure to share on social tagging @axa_uk so we can see your shots!
Our partnership has gone from strength to strength
