Insurance might not sound that exciting, but 85% of AXA employees would recommend itas revealed in our internal AXA Pulse Global Survey, 2025.
At AXA, we believe in a culture of dare, where bold ideas and innovative solutions go hand in hand with genuine support for our colleagues and communities. This campaign showcases human moments that reveal how out people embody this spirit – by challenging expectations about insurance, breaking stereotypes, and communicating our purpose. Through funny stories and playful interactions, we aim to show that working insurance might not be what you expect.
Our jobs? More exciting than you might think...
What would you answer if someone asked about your job?
Mark told his girlfriend for four years that he was a gardener
What started as a spontaneous excuse turned into a complicated story and a serious case of the sniffles — achoo!
Sophie told all her friends at school drop-off that she was a vet
She turned this white lie into a rather sticky situation that left her wondering, ‘how on earth did I get here’?
Predicting the future
Our Underwriters at AXA don’t just calculate risk; they shape AXA’s future – they’re experts in tomorrow.
Doing things better
Our Data Engineers give AXA the insight they need to keep making things better for our business and customers – and that feels really good.
That moment when you're asked about your job
We invited comedian Ian Smith to our office so he could find out what we really do at AXA UK during his stand-up show. In the audience: our colleagues.
Get ready for quirky reactions and some surprises! What Ian quickly realised is that our colleagues say it with pride: I work at AXA!
Turns out data engineers are born, not made
Watch Ian discover the unlikely truth about where data engineers come from.
Could Ian take down AXA from the inside?
Not if our Threat Intelligence colleagues have anything to do with it.
What do James Bond and insurance underwriters have in common?
More that you might think. See what Ian had to say about this unexpected revelation.