AXA UK scoops prestigious underwriting accreditation

AXA UK has received a top award for underwriting service for the second consecutive year from Gracechurch, an independent insurance research consultancy
The UK Underwriting Service Quality Marque (SQM) honours the insurer for excellence in the UK regional market, based on the Net Promoter Score (NPS) throughout 2025

AXA UK has once again been recognised for underwriting excellence with a top award from Gracechurch, an independent insurance research consultancy that specialises in performance benchmarking.

The 2026 UK Underwriting Service Quality Marque (SQM) was awarded to AXA UK in recognition of outstanding underwriting service in the UK regional market. The SQM is awarded annually based on the Net Promoter Score (NPS) achieved by the insurer over the previous year, combined with how they rate on the key service metrics of communications and commerciality.

AXA UK was recognised for consistently high ratings for collaboration and customer focus, exceeding the ratings threshold over the previous year, meaning brokers and insureds can expect a consistently high-quality underwriting experience.

This is the second consecutive award for the AXA UK underwriting team, demonstrating its ability to deliver quality service at scale. AXA’s core service strength lies in being flexible and solution-orientated, and comments frequently cite the team’s willingness to support brokers in all areas including new business, renewals and claims.

Ben Bolton, Managing Director at Gracechurch

Receiving this award for a second year demonstrates not only the quality of our underwriting but also the consistency of the service we provide. We place huge importance on delivering for our brokers and customers and this award recognises our commitment and motivates us to achieve even greater success in future.

Sarah Mallaby, Distribution & Trading Director at AXA UK Commercial

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About AXA UK

AXA Insurance UK plc registered in England and Wales under registered number 078950 and authorised by the Prudential Regulation Authority and regulated by the Prudential Regulation Authority and the Financial Conduct Authority under Financial Conduct Authority registration number 202312. Registered office is 20 Gracechurch Street, London, EC3V 0BG.

AXA UK is part of the AXA Group, a worldwide leader in insurance and asset management, with 147,000 employees serving 94 million clients in 50 countries. In 2023, IFRS revenues amounted to Euro 102.7 billion and underlying earnings to Euro 7.6 billion. AXA had Euro 844 billion in assets under management as of December 31, 2023.

In the UK & Ireland, AXA operates through a number of business units including: AXA Insurance, AXA Health and AXA Ireland. AXA UK & Ireland employs around 10,000 staff.

Important legal information and cautionary statements concerning forward-looking statements

Certain statements contained herein may be forward-looking statements including, but not limited to, statements that are predictions of or indicate future events, trends, plans, expectations or objectives. Undue reliance should not be placed on such statements because, by their nature, they are subject to known and unknown risks and uncertainties and can be affected by other factors that could cause AXA’s actual results to differ materially from those expressed or implied in such forward looking statements. Please refer to Part 5: “Risk Factors and Risk Management” of AXA’s Universal Registration Document 2022, for a description of certain important factors, risks and uncertainties that may affect AXA’s business and / or results of operations. AXA undertakes no obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or circumstances or otherwise, except as required by applicable laws and regulations.

AXA UK scoops prestigious underwriting accreditation for second year in a row