From adolescence to motherhood, to menopause and beyond, women’s lives are constantly changing. And during those transitions, sport is often the first thing to fall away.
At AXA, we believe it shouldn’t be.
That’s why we’re a proud sponsor of The Walking Football Association and Women’s Walking Football – a low-impact, inclusive way for women across the UK to stay active, connected and confident, and belong to something bigger.
Keep moving. Keep playing. Keep on kicking.
What is Women’s Walking Football?
Women’s Walking Football is one of the fastest-growing formats of the game – a low-impact, inclusive version of football designed for women of all ages and abilities. No experience needed. Just come as you are.
Perfect if you’re
- Looking for community and connection
- Returning to football after years away
- Starting sport for the first time
- Navigating menopause
- Recovering from injury or illness
Key benefits
- Improves cardiovascular health
- Supports joint-friendly movement
- Boosts confidence and mental wellbeing
- Builds community and friendships
- Teams for women 40+, 50+, 60+ and beyond
The walking football community share their confidence stories
Walking football is so much more than just what happens on the pitch.
Across the UK, women are finding renewed confidence through the walking football community – whether navigating menopause, overcoming illness, or rediscovering their football passion.
Kicking Cancer: The World's Toughest Football Team
United by shared cancer journeys, the Kicking Cancer team proves that Women's Walking Football is more than just a game. Their journey is about resilience, camaraderie, and proving that strength isn't just about physical endurance — it's about having the confidence to Keep on Kicking. Watch the Kicking Cancer film to see their inspiring story.
Real Confidence, Real Community
From nervous first sessions to tournament pride, Women's Walking Football helps women feel strong, seen and supported — whatever stage of life they're in.
Meet Steph
Who found strength and friendship in the walking football community during menopause.
Meet Eils
Who's kept her passion for football alive despite arthritis and felt embraced by the community.
Meet Anne
Who's discovered support, connection and healing after losing a loved one.
AXA’s commitment to Women’s Walking Football
As a sponsor of The Walking Football Association, AXA proudly supports grassroots teams and women’s walking football tournaments across the UK – helping grow a movement that keeps women in sport at every stage of life.
We're helping to:
- Fund grassroots women’s walking football teams
- Provide grants to improve access and inclusion
- Increase visibility of the sport nationwide
- Support local and national tournaments through the AXA Women’s Super League and AXA Women’s National Cup
- Share real stories from women whose lives have been transformed through the game
Because keeping women in sport isn’t just about participation — it’s about building confidence, resilience and belonging.
Find a Women’s Walking Football Club near you
Women’s Walking Football clubs are growing around the UK. If you’re inspired by these stories and want to give it a go, you can find a local Women’s Walking Football club near you.
Getting started is simple:
- No previous football experience required
- Clubs available nationwide
- Friendly, welcoming environments
- Designed for women of all abilities
Whether you're 45 or 75, there's a place for you.
Supporting women in sport
At AXA, we support and give visibility to women that inspire future generations through sport.
Each year we fund inspiring female colleagues as AXA Sports Champions helping them push the boundaries in their sports every day.
AXA Brand Ambassador Cat Burford, the 'Molar Explorer', became the 13th woman to ski solo and unsupported to the South Pole, empowering women through exploration.
We're proud to be the Official Training Partner of Liverpool Football Club, helping them grow the Women's game (as well as the Men's). We're also the naming partner of AXA Melwood Training Centre, home to Liverpool FC Women.