1 NOV 2023 12 MIN READ

How to become a business consultant

When you’re an expert in your chosen field with years of industry experience under your belt, it can be difficult to know how to take your career to the next level. As a business consultant, you can use your expertise, knowledge and skills to help people grow their businesses. It’s a great way to start working for yourself in what can be a very lucrative industry.

From establishing a business plan to protecting you as your enterprise grows, AXA is here to help. Our guide will help you understand the seemingly complicated world of consultancy and help you on your way as you embark on a career as a business consultant.

What does a business consultant do?

A business consultant will give businesses an external perspective on their strategy and direction. They’ll offer advice and guidance on a variety of issues such as increasing profits, improving company culture, or refining existing processes. Consultants may work with several companies at once, only advising on one specific part of their business performance or they may work full time with a client, really deep diving into improving all of their business operations.

Business consultants come in all shapes and sizes. Your exact role will depend on your particular area of expertise, the industry you work in and clients you work with. Generally speaking, a business consultant will:

  • offer advice
  • present new ideas
  • identify and solve problems
  • analyse company data and statistics
  • provide strategic direction

The most common types of business consultants

Consultants can be found in almost every industry and cover a range of sectors and specialisms. According to Consultancy.uk, there are six main types of business consultancy.

Management consultants can focus on various elements of a business, from complex organisational concerns to general business processes. They can work with private firms and public institutions across a range of fields including strategy, finance, HR and marketing.

A strategy consultant usually operates at the highest level of the consultancy market, focusing on corporate and organisational strategy. They can also advise on things like economic and government policy. For this reason, strategy consultants work closely with the most senior members of organisations and often take on a more advisory role rather than hands-on implementation.

A financial consultant is a type of financial advisor. They work with clients ranging from big businesses to individuals. They audit finances to help clients better understand their finances, save money and plan for the future. The role of a financial consultant will vary depending on the client and whether they work in corporate finance, risk management, tax or real estate.

Operations consultants help businesses by improving and streamlining their operations. Their job will vary depending on their specialism and can involve advisory services and hands-on implementation.

HR consultants work with clients by helping them with change management, updating terms of employment, learning & development, talent management and retirement. An HR consultant can also help to change the culture of a business and transform the way HR departments work.

Sometimes known as technology, ICT or digital consultants, IT consultants help clients with the development and application of IT in their organisation. They can focus on large implementation projects or regular day-to-day operational activities. IT consultants commonly work in data analytics, cyber security and IT forensics.

What skills do you need to be a business consultant?

Starting out as a business consultant isn’t for everyone. The most successful consultants are usually established and well-respected in their chosen field. For example, if you want to become a management consultant, then experience setting up a successful business will reassure your clients that they can trust your advice. More importantly, a good consultant is passionate and strives for excellence, no matter how many years of experience they have.

A wealth of knowledge and experience in your chosen field is important, but it’s not the be-all and end-all. You’ll need other skills and qualifications to be a successful consultant.


Good communication
No matter what you do, when you work for yourself, it’s important to be organised and be comfortable working on your own. As a business consultant, it can be tricky to keep on top of your different clients and juggle the workload, all while running your own business and the administration that comes with it.

Strong people skills
To be a successful consultant, you’ll need to be the type of person who gets on well with others. Building relationships with people at all levels of a company will really stand you in good stead. Clients are buying a consultant’s expertise. If you can’t get other people on board with your ideas, they won’t see the value of your experience and will be hesitant to work with you in the future.

Leadership skills will be an essential part of getting a client to believe in and carry out the advice that you lay out for them. You’ll need to be persuasive and inspiring, an effective communicator and an efficient delegator.

Problem solving
Problem solving is, quite literally, the crux of the job so it would definitely be a necessary skill to succeed in this role. Being able to see the bigger picture, to negotiate and to reconcile different perspectives will all help you find solutions that suit your client.

Analytical thinking
Any clients with a project related to their financial operations will need a consultant with strong analytical skills. If your goal is related to increasing profits or the valuation of a business, then you’ll need to get comfortable with numbers, spreadsheets, and analysis.

What qualifications do you need to be a business consultant?

There isn’t a specific qualification you need to become a business consultant. The appropriate qualifications will depend on your specialism and the type of consultancy you’ll do. And while it’s not essential, it is common for consultants to have a degree in their chosen field. This might include a bachelor’s in business or social science and even up to a master’s in business administration.

Gaining formal recognition in the form of a consultancy qualification will not only give you knowledge and insight, but it can really boost your marketability with clients. It’ll show your commitment to the industry and give your clients extra reassurance. The Institute of Consulting is a good place to start. They serve as the accrediting body for consultants in the UK and offer specialist consultancy qualifications.

Business consultant: sole trader or limited company?

Once you’ve established what type of consultant you’ll be, you need to decide whether you’ll be a self-employed consultant or start a limited company. Choosing how you operate as a business consultant is really important because it affects how much you’ll earn and the amount of tax you need to pay.


A person who’s the only owner of their business. There’s no legal separation between you as the business owner and the business itself.


Limited company

A business which is a distinct legal entity from the business owner, formed whether you’re a one-person operation or have a few staff.



Unsure whether to become a sole trader or start a limited company?

Choosing your business name

Whether you set up a limited company or register as a sole trader, you’ll need to come up with a name for your new business.

If you want to start a limited company, you can check Companies House to find out if your business name is already registered. As a sole trader, it can be trickier to guarantee your name is unique because there’s no official register of sole trader names and you enrol with HMRC using your own name. You can still choose a ‘trading name’, so Mary Smith could become ‘Mary Smith trading as Smith Consultancy’, but you’ll still need to register this name as a trademark to stop others trading under the same name.

Salary of a business consultant – how much could I earn?

Like many people who work for themselves, your salary as a business consultant will vary depending on a number of practicalities, especially when you’re just starting out. The amount you earn will depend on how many clients you have, where you’re based in the UK and the type of consultancy you do.

Of course, your salary will also largely depend on how much you charge for services. If you’re unsure how much to charge for your consultancy, you could use your previous salary within the industry as a starting point to working out your daily rate. However, it’s important to keep in mind that you’ll have additional costs to cover when you work for yourself.

Average business consultant salary UK

The reported average salary for business consultants varies depending on what website you consult, but Indeed places the figure around £36,219 while Glassdoor reports a higher figure at £48,405.

Using Indeed and Glassdoor as sources, we’ve gathered together a sample pay range for different types of business consultants. These are just averages so the actual figure you make may vary:

  • Management consultant salary: £50,000 - £65,000
  • HR consultant salary: £38,000 - £48,000
  • Operations consultant salary: £39,000 - £46,000
  • IT consultant salary: £38,000 - £47,000
  • Financial consultant salary: £43,500 - £50,000
  • Strategy consultant salary: £47,000 - £60,000

How to get your first client as a business consultant?

So you’ve got your business plan in place and you’ve taken the first steps to become a consultant. Now it’s time to secure your first client.

If you’ve worked in your particular field for a few years, you’ll probably have an impressive list of industry contacts. Use this to your advantage and spread the word that you’re going out alone as a business consultant. From connecting with new clients, to raising the profile of your company, networking is a great way to secure your first clients as a consultant. Read AXA’s guide on how to take the nerves out of networking here.

Networking and word-of-mouth is a great way to get started, but you’ll need a solid marketing plan to sustain your business going forward. If you’re confused about where to begin, don’t worry. AXA’s guide to writing a marketing plan could help you kick off on the right foot.


How to take the nerves out of networking


Writing a marketing plan

Making sure you’re insured

Even the most professional people with years of experience can make mistakes. And sometimes things happen that are out of your control. That’s why it’s important to make sure you’re protected with business consultancy insurance. Having the right cover in place from the start means you’re in the best position if something were to go wrong.

AXA business insurance for consultants puts you in control. You can select the company insurance, cover levels and excesses that are right for you – and you could save money at the same time. That’s why it’s important to make sure you’re protected with business consultancy insurance.

Professional Indemnity insurance
Making recommendations for other people’s businesses requires a high level of expertise. But what works well for one company could result in unexpected losses for another. With us, you’ll have up to £5 million cover to rely on.

Public liability insurance
If the unthinkable should happen and someone's hurt while they're visiting you or you're visiting them, you need to be covered.

Employers’ liability insurance
If anybody works for your consultancy, including full and part time staff, freelancers or volunteers, you need to have employers' liability insurance. It's required by law.

A business policy with AXA means you can add cover for your all-important office equipment.

Work hard, insure easy

Running a business is hard work. That’s why we’re doing all we can to make your insurance a bit easier. From helping you tailor your policy to your unique business needs, to taking the guesswork out of finding business insurance, find out what we’re doing to help small businesses.

All links are checked and valid at time of publishing, 1 November 2023.