Take your idea from dream to reality.

Startup Advice

There’s a story behind every business. A big idea. A spark of inspiration that ignited a big ambition. Because it takes courage to start a business. It takes a bold step to push on and do things your way. And when it gets tough, it’s your restless determination that keeps it going. We get it. Because we’re restless too.

Our startup advice collects articles from Business Guardian Angel, inspirational guest posts from real entrepreneurs and practical guides on startup essentials.

Business plans

Although they are often part of the funding process, a good business plan can be so much more. Read our guide and use our template to develop a blueprint for your business' growth. (DOCX, 167kb)

How to write a business plan Download our business plan template

Marketing plans

If getting the word out feels like a challenge, our template and guide to developing a marketing plan could get you shouting the right message from the right rooftop. (DOCX, 170kb)

How to write a marketing plan Download our marketing plan template
Business plans

Business plans

Marketing plans

Marketing plans

Business insurance

Trending articles

  1. How to start a cleaning company

    Starting up

    28 February 2020

  2. Going Self-Employed: A Guide

    Starting up

    7 January 2020

  3. How to become a business consultant

    Starting up

    6 November 2023

  4. Side hustle ideas: how to start a side business and earn extra money

    Starting up

    24 November 2022

  5. The ins and outs of government small business grants

    Back to Business

    25 October 2022

Paper Ribbons Shopfront
Behind the business: Paper Ribbons

Starting up

23 July 2019

For Roz, hard work is easy when you're doing what you love. Find out why.

How to become a music tutor

Starting up

24 November 2023

Love to get lost in the music? Find out how to start a music tutoring business.

Become a freelance graphic designer

Starting up

8 November 2023

If you're thinking of doing freelance graphic design, read this guide to getting started.

How to become a business consultant

Starting up

6 November 2023

Thinking of becoming a business consultant? AXA’s guide explains the role of a business consultant and how to start a consulting business.

tile_businessxmas_435x246
Small Business Christmas Survival Guide

Starting up

31 October 2023

12 steps to help your small business flourish this festive season

How to Start a Photography Business

Starting up

30 October 2023

Starting your own photography business requires a lot of work to make it successful. Read AXA's guide to find out all you need to know about the process.

The State of Startup

Starting up

24 October 2023

Lets take a look at the trends from the 2023 AXA Startup Angel winners

2023 Startup Angel winner: Olivia Hylton
AXA Startup Angel winner: Sistren

Starting up

15 August 2023

Introducing our AXA Startup Angel winners for 2023: Sistren.

Winner of 2023 Startup Angel - Hanan Tantush
AXA Startup Angel winner: Intotum

Starting up

14 August 2023

Introducing our AXA Startup Angel winners for 2023: Intotum.

How to become a dance teacher

Starting up

11 July 2023

Thinking of becoming a dance instructor? Read this guide to getting started.